How can new varieties, technology and regenerative agriculture make the potato sector future-proof? Discover the opportunities and barriers to bringing innovation into the field.

What will the potato of tomorrow look like? During this panel discussion, we explore the challenges and opportunities shaping the future of potato production. From resilient varieties and breakthrough technologies to smart cultivation techniques and regenerative agriculture, innovation is advancing rapidly. But what is still holding back widespread adoption in practice and in the marketplace? Together with experts from across the potato value chain, we will examine where the opportunities lie, which barriers need to be overcome, and how we can jointly shape the future of the potato sector.