For more than 20 years, PotatoPro has worked to make information about the global potato industry easier to access.

Over that time, PotatoPro has built an extensive industry resource covering companies, products, processing and farming equipment, ingredients, varieties, events, statistics, news, technical knowledge and market developments.

The next question was simple:

How could we make finding the right information even easier?

That idea led to PotatoPro.ai.

Until now, users had to know where to look, which section to open or what terms to search. With PotatoPro.ai, they can begin with the question itself.

A processor can explore a processing challenge and move toward relevant technologies, equipment suppliers and recent developments. A buyer can search for a product and discover potential suppliers. A researcher can move from a market question to statistics, background information and related industry developments.

PotatoPro.ai makes more than two decades of specialised potato-industry information easier to reach, explore and use.

For 20 years, PotatoPro helped the industry find information. PotatoPro.ai helps the industry ask for what it needs.

Date of market introduction in Belgium (if still in development: expected date of launch)
Active as of October 2026

Briefly describe what is NEW. This explanation will be submitted to the expert group and will be decisive in the evaluation and selection of the most newsworthy entries. (max. textarea: 600 characters)
PotatoPro.ai changes the starting point of industry research. Instead of searching separately through companies, products, equipment, ingredients, varieties, statistics, news, events and technical resources, users can begin with the question or problem they are trying to solve. PotatoPro.ai then helps them explore relevant information across more than 20 years of PotatoPro’s specialised industry coverage, bringing different parts of the potato value chain into one easier discovery experience.

Added value for the user (in commercial terms, user-friendliness ...)
PotatoPro.ai helpt gebruikers sneller van een vraag naar een concrete beslissing. Wie een fritesfabriek wil opzetten, een nieuwe technologie beoordeelt of een nieuwe markt verkent, vindt relevante informatie over leveranciers, apparatuur, producten, statistieken, technische ontwikkelingen en markttrends op één plek. In plaats van dagenlang informatie uit verschillende bronnen te verzamelen, kunnen gebruikers meer dan 20 jaar gespecialiseerde kennis van de aardappelsector benutten om opties te beoordelen en sneller keuzes te maken.

Added value for the further sustainability and professionalization of the potato sector.
Sustainability in the potato sector often depends on finding the right solution at the right time. PotatoPro.ai can help professionals discover technologies, practices and suppliers that support lower resource use, reduced losses, more efficient processing and better use of by-products. It also makes it easier to evaluate options using sector-specific knowledge, helping companies make more informed technical and commercial decisions. The result is faster knowledge transfer and wider adoption of more efficient and sustainable practices across the potato value chain.